Data & Trends
Company Updates
Instacart’s Flavorful Food Forecast for 2025
As 2024 draws to a close and we gear up for the new year, we’re excited to share Instacart’s anticipated food and grocery trends for 2025. In order to develop this forecast, we analyzed Instacart purchase data from 2024, and uncovered standout insights about how people filled their carts (and kitchens) with items that trended across pop culture and social media over the past year.…...
Dec 4, 2024
Company Updates
Instacart’s Flavorful Food Forecast for 2025
As 2024 draws to a close and we gear up for the new year, we’re excited to share Instacart’s anticipated food and grocery trends for 2025. In order to develop this forecast, we analyzed Instacart…...
Dec 4, 2024
Company Updates
Instacart’s Cornucopia of Thanksgiving and Winter Holiday Insights
As the air turns crisp and the anticipation of holiday gatherings begin, it's time to rediscover the foods and festivities that define the season! According to a recent Instacart survey of over 2,000 U.S. adults…...
Oct 24, 2024
Company Updates
Instacart’s Halloween Trick-or-Treat Trends
As the leaves turn and eerie decor starts to line the streets, one thing is as clear as a crystal ball: Halloween is just around the corner. As the spooky season rolls in, so does…...
Sep 18, 2024
Company Updates
Instacart Dips a Cone into Summer Ice Cream Flavors
As the summer heat rolls in, there’s one universal truth we all know: ice cream makes everything better. From backyard barbecues to festive family gatherings, a scoop of our favorite frozen treat can turn any…...
Jul 9, 2024
Company Updates
Flavors of the Fourth: Instacart’s Sizzling Insights for Independence Day
As we gear up for Fourth of July celebrations, we’re diving deep into Americans’ strong culinary preferences for the holiday. From the smoky aroma of a backyard barbecue to the fresh crunch of a ripe…...
Jun 20, 2024
Company Updates
It’s Stone Fruit Season: A Juicy Dive into America’s Sizzling Summer Favorites
As the warm breeze of summer rolls in, it’s not just the sunshine and blue skies that get us excited—it’s also the arrival of stone fruit season! From June to September, the orchards are bustling…...
Jun 6, 2024
Company Updates
Total Eclipse of the Cart: How America Shops When the Sun Goes Dark
On April 8th, several American cities across Texas to Maine will witness the biggest light in the solar system turn off for up to about 4 minutes. The next time this will happen in the…...
Mar 28, 2024
Company Updates
Easter Unwrapped: Chocolates, Bubbles, and Ham – Oh My!
Get ready to roll into the Easter holiday spirit with a cheeky peek at what's hopping this Easter. Using Instacart's vast purchase data, let's dive into the forecast for this year's Easter extravaganza. Ready, set,…...
Mar 20, 2024
Company Updates
For Pi Day, Instacart Dishes Out States’ Pie Preferences 🥧
It's that delightfully delicious time of the year again - 3/14, our favorite math-meets-dessert holiday: Pi Day! While we normally tip our hats to the endlessly mysterious mathematical constant π, we also appreciate the tastier…...
Mar 12, 2024