Data & Trends
Company Updates
Instacart Dips a Cone into Summer Ice Cream Flavors
As the summer heat rolls in, there’s one universal truth we all know: ice cream makes everything better. From backyard barbecues to festive family gatherings, a scoop of our favorite frozen treat can turn any day into a delight. With this in mind, we delved into our data from June to August 2023 to uncover the latest ice cream trends across the U.S. and Canada…
Jul 9, 2024Company Updates
Halloween’s Ultimate Candy Contenders
Spooky season is here, which means Halloween planning is already underway, pumpkins are gracing front porches and candy is about to have its biggest moment. Each Halloween, we glean major insights from Instacart’s purchase data…
Oct 10, 2022Company Updates
Instacart’s Summer BBQ Report is Hot off the Grill 🇺🇸🍔
It’s officially summer and grilling season is about to take off as we near the July 4th weekend — a holiday synonymous with delicious BBQ spreads and fun summer activities. To give you a sense…
Jun 22, 2022Company Updates
Bottoms Up — Instacart Predicts the ‘Drink of the Summer’ 🍹
Summer is nearly here and that’s something we’d like to raise a glass to. Without a doubt, refreshing alcoholic beverages and delicious mocktails play a big role when it comes to summertime fun. According to…
May 24, 2022Company Updates
10 for 10: Instacart’s Food Trend Hall of Fame
Today is Instacart’s 10th birthday! When we launched the app in 2012, we made online grocery shopping affordable and accessible to families across North America. And today, we’re proud that Instacart has become such a…
May 12, 2022Company Updates
What’s Canada ordering? Get your favourites from more retailers, including Metro, Giant Tiger, Galleria Supermarket and more
Today, we’re thrilled to announce new partnerships and expansions with more than ten favourite Canadian retailers such as Metro, Dollarama, Galleria Supermarket, and Michaels. Instacart now partners with the all top five grocers in Canada…
May 3, 2022Company Updates
America’s Egg-cellent Easter Candy Debate
Spring has sprung and the countdown to Easter is officially on with less than 10 days until the beloved bunny arrives with eggs full of candy. Because celebratory candy baskets and egg hunts are deeply…
Apr 7, 2022Company Updates
Instacart Serves Up the Top Pie in Every State for Pi-Day π🥧
America’s favorite math holiday — Pi Day — is quickly coming up on March 14! While the annual holiday celebrates the mathematical constant π in all its neverending glory, it’s also the perfect day to…
Mar 5, 2022Company Updates
The Snacktime Report: Here for the Snacks
The Big Game is just around the corner and whether you’re looking forward to the football, watch parties, commercials, or the halftime show, chances are you’ll be snacking on some delicious bites. According to a…
Feb 3, 2022Company Updates
A Hot Take on America’s Favorite Hot Sauces 🌶
One thing is certain when it comes to Americans’ food preferences — everything is better with hot sauce. From sandwiches and burritos to soups and eggs, these foods and many more in between are arguably…
Jan 18, 2022