Data & Trends
Company Updates
Total Eclipse of the Cart: How America Shops When the Sun Goes Dark
On April 8th, several American cities across Texas to Maine will witness the biggest light in the solar system turn off for up to about 4 minutes. The next time this will happen in the continental U.S. isn’t until 2044, so we at Instacart didn’t want to miss the chance to answer the question: how does America shop when the sun goes dark? The Official…
Mar 28, 2024Company Updates
Valentine’s Day Dinner 2020: We Just Want to K.I.S.S.
Instacart reveals that Americans just want to “keep it simple, stupid” for Valentine’s Day dinner Ever wish your partner could read your mind about what it takes (or doesn’t take) to enjoy the perfect Valentine’s…
Feb 5, 2020Company Updates
Instacart Reveals Most Popular Hot Sauces for National Hot Sauce Day 2020
Is there a more fiery debate than which hot sauce is the “best?” For the second year running, Instacart dug into its annual purchase data to put the fiery debate to rest ahead of National…
Jan 13, 2020Company Updates
Turkey Day Exposé: How Americans Really Feel About the Big Dinner
According to a new Instacart survey of more than 2,000 U.S. adults conducted online by The Harris Poll, a majority of Americans (87%) will attend Thanksgiving dinner this year. It’s a day to count our…
Nov 6, 2019Company Updates
The Ripe Report: A Toast to Avocados
Instacart reveals customers’ hilarious avocado-picking requests As we approach National Avocado Day (July 31), we took a closer look at all things avo on Instacart. We dove into seven years of avocado purchasing stats and…
Jul 17, 2019Company Updates
Instacart Reveals the Most Popular BBQ Sauces Across the US for National BBQ Day!
While most people recognize Memorial Day as the official start to summer grilling season, we believe it kicks off on May 16th with National BBQ Day! To honor the holiday, Instacart looked into its treasure…
May 16, 2019Company Updates
Turning up the Heat for National Hot Sauce Day
In honor of National Hot Sauce Day on January 22, we asked our employees if they could stand the heat by hosting spicy-themed breakfasts to taste the most popular hot sauce brands purchased via Instacart…
Mar 15, 2019Company Updates
How Deep is Your Love? Instacart Ranks Top Cities for Romance
Valentine’s Day is just around the corner, and here at Instacart, we believe that food is the quickest way to the heart. Whether you swoon over chocolate-covered strawberries, pucker up for heart-shaped candies, or are…
Jan 31, 2019