Instacart Ads
Instacart Ads
How Home Chef Harnesses the Power of Instacart
Since its inception in Chicago in 2013, Home Chef has been dedicated to delivering convenient, delicious meals to customers’ doorsteps. Home Chef’s culinary team constantly innovates to bring home cooks meals that fit their schedule, their eating habits, and their taste preferences — and now offers more than 70 unique meals available nationwide each week. Meeting consumers where they shop In 2021, Home Chef recognized…
Oct 3, 2024
Instacart Ads
Best Practices for Submitting Product Images on Instacart
In a previous article we shared information about product images on Instacart — what they are, where they come from, and how to know if your submissions were approved. Now that you’re in the Library…
May 9, 2022
Instacart Ads
How Do I Know If My Product Images Were Approved?
We recently shared information about product images on Instacart, and where they come from. If you’ve landed here, chances are you're well on your way to getting your images updated, so read on for more…
Apr 29, 2022
Instacart Ads
Where Do Product Images Come From?
We recently published an article about product images on Instacart. If you’re up to speed, read on to learn more about the Library and why some of your products may not appear there. Let’s say…
Apr 25, 2022
Instacart Ads
Product Images on Instacart
As more people shop online for groceries, household, and personal care products, the familiar experience of walking through a store’s aisles in person takes on a new look and feel as customers pivot to “scrolling”…
Apr 20, 2022
Instacart Ads
News & New Releases: Introducing New Landing Pages for Brands
In our News & New Releases series we’ll be sharing information about product releases and new features built by the Instacart Ads team, as well as any news that might be of interest to our…
Apr 11, 2022
Instacart Ads
Driving Improved Campaign Performance and Total Sales with Instacart Ads’ New Optimization Features
Instacart recently unveiled new optimization features, including optimized bidding and bid landscapes, for advertisers leveraging its flagship offering, sponsored product. Sponsored product is a conversion-focused ads offering, which allows brands to secure premium digital shelf…
Apr 6, 2022
Instacart Ads
Making History One Bite at a Time with GoOats
In this brand story, we’re shining a spotlight on GoOats, an Instacart partner and participant in the Instacart Ads Initiative. The Instacart Ads Initiative is our commitment to support historically underrepresented, emerging consumer packaged goods…
Apr 4, 2022
Company Updates
Instacart Celebrates Women’s History Month with $1 Million Ads Initiative to Amplify Women-Owned Brands
Last year, we launched the Instacart Ads Initiative with a commitment of up to $1 million to support digital advertising for emerging Black-owned CPG brands on Instacart. Since then, brands from across the country have…
Mar 3, 2022
Instacart Ads
How to Get the Most Out of Optimized Bidding
Instacart ads products support a full-funnel marketing approach and enable advertisers to reach consumers all along their shopping journey — from awareness to consideration to purchase. Advertisers looking for targeted advertising use sponsored product ads…
Feb 22, 2022