Bio | Fidji Simo

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Intuitive technology solutions for retailers, customers, brands and shoppers in grocery and beyond.
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Fidji Simo

Chief Executive Officer and Chair

Fidji Simo is the Chief Executive Officer and Chair of Instacart. She is a consumer technology industry veteran, having spent more than 15 years leading the operations, strategy and product development for some of the world’s leading businesses.

Prior to joining Instacart, Simo was Vice President and Head of Facebook. Over the last decade at Facebook, she oversaw the Facebook App, including News Feed, Stories, Groups, Video, Marketplace, Gaming, News, Dating, Ads and more.

Simo founded the Metrodora Institute, a multidisciplinary medical clinic and research foundation dedicated to the care and cure of neuroimmune axis disorders, and serves as President of the Metrodora Foundation. She also serves as a member of the Board of Directors at Shopify and OpenAI. She previously served on the Board of Directors at Cirque de Soleil.

Simo holds a Master of Management from HEC Paris.